- Home
- Blog AgendaPro Beauty
- How to keep the professionals of your ...
In all companies, jobs are not always filled by the same people. In beauty salons, the continuous change of employees can become a negative factor, especially when it comes to keeping loyal customers.
There are many reasons why lowering salon turnover should be a primary objective, some of them are:
- Staff turnover represents a high cost. The time and expense involved in interviewing, selecting and training an employee to become a valuable collaborator is lost when they decide to move to another salon.
- To deliver high quality service to customers, it is necessary to invest in staff training and development. When employees come and go, training becomes difficult to do. In addition, it is not cost-effective to spend time and money training a person who will be leaving the business in the short term.
- Clients tend to become familiar with a stylist and expect that they will always be served by the stylist. They are comfortable with the services of a known professional. Maintaining the loyalty of your employees will allow you to build a strong relationship with clients.
Identify why employees leave
In general, a person decides to seek new horizons because of: Personal problems or situations, moving to another city or country, health conditions, and seeking new opportunities for job growth.
If someone leaves for any other reason, it is a sign that your employee retention system needs improvement. First, you should focus on recruiting people who are a good fit for the job opportunities your salon offers. As a second step, you need to identify potential internal issues that may be affecting the retention of those employees.
One of the main dilemmas is poor leadership. As a salon leader, it is your responsibility to turn your employees into a committed group. You need to develop a model that your staff feels comfortable with.
The environment is also essential. No one wants to work in a place where everyone is stressed. To lower turnover, it is important that employees have a good relationship with each other and feel happy while performing their tasks.
Improve employee retention
While every business has to deal with different situations to reduce staff turnover, some strategies can be very useful for most salons:
1. good salaries: salaries need to match the quantity and quality of work people perform. Offering attractive salaries is one of the keys to keeping good employees for the long term.
Good working environment: it is always pleasant to work in a place where there is respect, camaraderie, professional development opportunities and training.
3. Flexible schedules: having rotating or flexible schedules, which allow a person to have an afternoon off for personal reasons, is highly valued. Employees recognize when their bosses are understanding and take into account their daily problems or family time.
4. Recognition: every employee likes to have his or her work appreciated. A small bonus a few times a year can be an incentive for people to continue providing good service and feel comfortable in the company.
Reducing turnover in the salon is one of the requirements for success. Having the same staff for the long term will allow you to create lasting bonds with your customers. The first step is to identify the problems that are affecting your retention levels in order to implement strategies that will help you transform your location into the best place to work.
