There are many things to consider when opening a fitness center or gym. All of them imply an important investment of time and money for the operation of your business. However, there is one key point that many do not take into account, the implementation of a management software.

A software can make the difference between a successful sports center and one that goes bankrupt. With it you will be able to automate most of the fundamental tasks of the business, you will save time and money that you will be able to invest in the satisfaction of your clients.

Most sports centers or gyms that do not use a management software lose a lot of time and fail to successfully carry out all administrative tasks. Among the main problems they have are:

• Lack of control in the collection of classes and subscriptions to the sports center.
• Excessive non-attendance of clients.
• Angry clients due to overcrowded classes.
• Loss of frequent clients due to lack of loyalty.
• Poor control in the management of revenues.

Each of these problems can represent big losses for the business and should be avoided from the beginning.

The good news is that a management software specialized in sports centers can solve the problems mentioned above. Not only does it automate all the administration tasks, it also helps you build loyalty with your current clients.

You can implement a tool like this by subscribing to a program through monthly payments. This methodology is called SaaS (subscription-based software). By doing so you get the following advantages:

• More students in your classes.
• More annual income.
• Reduction of the hours spent in the administration of the center.
• Better performance of the teachers who work with you.
• Satisfied customers with your services.
• Increase of your customer base by using email marketing campaigns.

If you want to know more advantages of a management software you can consult this article: Advantages of a cloud software to manage your business.

Features of a management software

• Online class scheduling

In this digitized world, the smartphone or the computer have become highly valued assets for people, and in some cases indispensable for living. Therefore, booking a class at the gym or going directly to the site to see if there are spaces for your favorite class is now a thing of the past.

Nowadays, there are better alternatives, such as using a management software for your customers to book classes, either through a website, a social network or better yet from an app. You will create a better user experience, encouraging your customers to book your classes online. Meanwhile, you will be in control of your business and have an organized agenda.

• Management reports

The management software uses the data generated by bookings and sales to generate reports with statistics on the most requested classes, the most demanded hours and the most effective trainers in your fitness center. And from these reports, you can make strategic decisions to optimize the management of your business.

• Inventory control

If your sports center sells products to reinforce the training plan of your students, or leases some of the necessary equipment or clothing, the implementation of a software to control the inventory in real time will be essential. The software will automatically update itself with incoming and outgoing products. This allows you to have the necessary information to replenish your stock on time and avoid wasting resources.

• Cash Control

The cash control allows you to know in real time, how much money you have available, how much has come in and its origin, and how much has gone out for expenses. You will be able to make financial decisions with the real information of the cash flow of your sports center.

• Email marketing

For fitness businesses, email marketing is an incredibly valuable tool for building customer loyalty. It is very easy to accompany a workout with nutrition and lifestyle advice that arrives in the inbox according to the tastes and characteristics of each member of your fitness center.

A management software allows you to send mass mailings, grouping your customer base according to their characteristics. In this way, you add value to your customers and create a much more direct link with your sports center.

• Commissions

A good way to incentivize the trainers working in your sports center to do a good job is to implement an effective commission system. A management software makes this task incredibly easy, it automatically calculates the commission of each trainer, based on the bookings made through the software's booking site.

• Personalized App

As we mentioned in the online scheduling section, a customized app makes booking easier for your clients, and is a unique feature that will set you apart from the competition.

Conclusion

If you want to take your sports center to an optimal level, above your competition and according to the trends of the technological world. It is essential to implement a management software, since you will increase your income and you will have more free time to dedicate to your clients.

If you want to see how a management software works you can schedule a free demo by clicking on the following link: Free Demo.