Nail trends for 2020

31 stycznia 2023

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Nail trends for 2020

A new year has arrived and, along with it, new trends in the fashion world that we can't ignore. From new outfits, makeup styles or different haircuts, the beauty industry does not stop when it comes to imposing its new trends in any field.

Of course, the new proposals for nail design could not be left behind, because this year is loaded with creative proposals; we have observed different patterns in the main fashion shows that will undoubtedly set the trend in terms of colors and designs for nails in this year 2019.

Here are the main trends for nails this year. If you have a beauty salon, do not hesitate to incorporate these suggestions:

1. Elegant nails and in neutral tones 2.

Source: Pinterest.

This trend basically consists of applying nail polish evenly, whose color can range from a wide range of nude tones (old pink, gray, white, light brown) to the simplest and most neutral tones, such as faint shimmers with little pigmentation. This look goes perfectly with almost any type of outfit and occasion, making it extremely versatile.

Designers like Carolina Herrera and Oscar de la Renta opted for this look for their models' nails during their Spring-Summer 2019 runway shows.

2. Extravagant Nails

Source: Pinterest.

Despite the great predominance of subtlety and elegance offered by the previous trend, the Spring-Summer 2019 fashion show during New York Fashion Week was the scene of a new nail trend completely opposite: extravagant.

This technique or trend consists of painting your nails in a base color in a uniform way (which can encompass a wide range of colors, mainly neutral tones) and decorating them with gems, crystals or other decorative elements that stand out; in this way, the color of the nail polish is not the protagonist but the decoration placed on top of it.

This is an excellent alternative for more daring people who are looking for a departure from the conventional manicure.

3. Metallic or glitter nails

Source: Pinterest.

Just as in makeup, the use of nail polishes in metallic or very bright tones with glitter is a trend that will predominate in this 2019. Important designers such as Giorgio Armani chose this look for the nails of their models in recent fashion shows.

This trend consists of applying a polish of the same color to all the nails in a uniform way, so that what stands out is the metallic color or the brightness of it. It is ideal for more daring and nocturnal outfits, although it can also be applied for day to day depending on the color chosen.

4. Neon nails: the best option for the summer of 2019.

Source: Pinterest.

Again we see a makeup trend of this year reflected in the nails: the use of neon colors. This trend consists of applying colored polish in neon tones on your nails, either choosing a single color per nail or combining it with another. Some of the favorite colors for these designs are yellow, orange and green.

This trend has been very popular with fashion and makeup influencers and bloggers on social media.

6. Black nails with design

Source: Pinterest.

Undoubtedly, the use of black nails is very versatile, as it adapts to any type of outfit, occasion and makeup. It also offers an infinite number of options to experiment with different designs and new patterns.

Dark nails will be in trend during this 2019 with a different touch. Some of the leading brands in the fashion world, such as Opening Ceremony, have shown us in their new collections how to use black on nails in a creative way, either by mixing it with white to create a marbled effect or by making more symmetrical designs with figures such as triangles or squares, resembling a chessboard.

This trend is ideal for those who are looking for a different manicure without being extravagant.

Finally, if you have a beauty salon and offer manicure and pedicure services, don't forget to keep an eye on the trends that will dominate the coming seasons. Remember that, by incorporating this type of different and innovative but fashionable proposals in your value proposition, you can project a better brand identity in your community, as well as enhance your growth thanks to the customer loyalty..